Energy Conservation Turns into Profit 0.1 Preface (1)

次話: Energy Conservation Turns into Profit 0.2 Preface (2)

My dream, a debut on the market of Setsuden-mushi (a profit making electricity saving device), began with the next email dated March 11, 2002. (Setsuden means electricity saving and mushi a small device.) 


Dear Mr. Kamamoto,

 I am S of N Co. Ltd. I thank for your accepting my sudden first email to you.

We e-mailed you after reading the Nikkan Kogyo Shimbun article of "We are an eco-company" dated March 8.

Our company has been doing a wide range of business from materials, equipment to communication services based on the research results of N laboratories.

I am in the Environmental Information Division and working on environmental business. We have about 60 employees in our division working on environment, safety and information business such as consultancy for obtaining certification for ISO 14001 or OHSAS 18001, consultancy for environment and safety such as LCA evaluation service, with other environmental system business of small NO 2 sensors, leak sensors. We have about 1,800 people in the whole company.

As part of the environmental / safety consulting business, we are considering expanding menus for environment / safety related products in order to improve our business performance.

I have got very interested in the article about your company.

We are also engaged in secretariat of environmental policy of the entire N group company and I think we can sell your product of Setsuden-mushi (a profit making device) to N group.

I would like to meet you and listen to you to have the detailed talk. (Hereinafter omitted)  


I had decided the year of 2002 as "my year" without permission (the reason is described later) so that it was the very letter that I really wanted to receive. It might be possible for Setsuden-mushi (a profit making device) to be able to fly high (to be successful) though it had not been recognized for nearly eight years since its development in June 1994.  I was really excited.

Soon after I actually visited this company, I realized that they are brainpower with about 30% of the employees with a doctorate degree of engineering or science.

Most of those who take a look at this book for the first time will have the question "What is Setsuden-mushi (a profit making device)?" Actually, Setsuden-mushi (a profit making device) is a small and light tool for saving electricity. I developed it in 1994.

It is as large as about 3 cigarette boxes in size with a weight of 200 to 400 grams. It saves the stand-by electricity consumed by facsimile machines or other communication equipment and copying machines.

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Energy Conservation Turns into Profit 0.2 Preface (2)

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